EVANSVILLE, Ind.--(BUSINESS WIRE)--Jun. 30, 2014--
Berry Plastics Group, Inc. (NYSE: BERY) is the proud recipient of a 2014
AmeriStar Award in the Drug and Pharmaceutical category. AmeriStar
Awards are presented by the Institute of Packaging Professionals, and
was awarded to Berry Plastics for the Company’s role in the development
and launch of Target’s pharmacy bottle, ClearRx V2.
“Since its initial launch in 2005, ClearRx has received many accolades
including being named the ‘Design of the Decade’ by Industrial Designers
Society of America,” said John Vassallo, Berry Plastics’ Director of
Product Development, Healthcare. “With several years of collaboration
between Target and Berry Plastics, we wanted to take the ClearRx line of
pharmacy bottles to the next level. The new bottle design, ClearRx V2,
incorporates several improvements, while ensuring that many of the
design elements, which gained ClearRx its popularity, remain prominent.”
One such improvement is that the package now employs a one piece
squeeze-and-turn closure based on Berry Plastics’ patented Tab-II
design, replacing the prior two-piece push-and-turn closure. This new
design reduces total package material by 50 percent while maintaining
the same high standards of performance. The one-piece closure also
allowed Target to reduce SKUs from 32 to 14.
“By working so closely with Target representatives, together we were
able to develop a truly impressive product – the design reduces the
impact on the environment, meets rigorous performance standards, while
providing benefit to the consumer,” added Vassallo.
About Berry Plastics
Berry Plastics Group, Inc. is a leading provider of value-added plastic
consumer packaging and engineered materials delivering high-quality
customized solutions to our customers with annual net sales of $4.6
billion in fiscal 2013. With world headquarters in Evansville, Indiana,
the Company’s common stock is listed on the New York Stock Exchange
under the ticker symbol BERY. For additional information, visit the
Company’s website at www.berryplastics.com.
Source: Berry Plastics Group, Inc.
Berry Plastics Group, Inc.
Dustin Stilwell, 812-306-2964