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New Energy Saving Water Heater Jacket Kit from Nashua® Tape Products

User-Friendly DIY Solution Available Fall 2011 at Ace Hardware and True Value Saves Homeowners Money

Franklin, MA - September 12, 2011 - The makers of Nashua® Tape Products, a leading manufacturer of commercial and residential HVAC products for more than 50 years, are pleased to introduce an aftermarket consumer-friendly energy-saving solution to reduce water heating costs. The complete Nashua® Water Heater Jacket Kit includes all of the materials needed to insulate a single standard water heater (up to 50 gallons) in less than 20 minutes. According to the US Department of Energy, by adding insulation to water heaters without a high R-value (at least R-24) a reduction in heat losses in the range of 25%-45% can be obtained and a savings of 4%-9% in water heating costs can be realized.

"We are extremely excited to bring such a practical product to market and to launch it through the national presence of both Ace Hardware and True Value." says Mike Hill, Vice President - Industrial Products, Berry Plastics. "We believe that consumers can realize a savings in their energy bill - a true benefit to the homeowner - and that's what makes this product so practical and desirable," he adds.

The kit includes everything needed for complete self-installation: easy to understand directions, two pieces of reflective insulation which is used to wrap the hot water heater, a roll of foam spacing material which is placed between the hot water heater and the insulation wrap and a roll of UV- resistant FlexFix™ tape to seal and secure the insulation.

The Nashua® Water Heater Jacket Kit will be available for purchase beginning September 2011 at Ace Hardware and True Value locations starting in October. Also look for the Nashua® Pipe Insulation Kit in stores this fall. For further information, please contact Hillary Johnson at hillaryjohnson@berryplastics.com or by calling 508.918.1744.

Nashua® Tape Products is a brand of Berry Plastics Corporation.

About Berry Plastics
Berry Plastics is a leading manufacturer and marketer of plastic packaging products. Berry Plastics is a major producer of a wide range of products, including open top and closed top packaging, polyethylene and PVC based plastic films, industrial tapes, medical specialties, packaging, heat-shrinkable coatings, specialty laminates, and FIBCs. The company's 13,000 plus customers range from large multinational corporations to small local business